by Jake Conlee and Debbie Hall
Photography by Jake Conlee
“Before this weekend, I thought I knew what an esports arena might look like—but I had no idea. In a city where there’s always something to see, do, and experience, it takes something truly unique to stand out,” said Jake Conlee.
Enter HyperX Arena Las Vegas at the Luxor. It’s different. It’s bright. It’s buzzing with energy. The photos don’t even come close to capturing the vibe.
On World Esports Day (the second-to-last Saturday in October), HyperX Arena threw an all-day celebration of gaming culture—with free gameplay, pop-up tournaments, giveaways, and pro-level showdowns between teams from around the world.
Whether you’re a PC loyalist, an Xbox competitor, a PlayStation warrior, or a Nintendo diehard, this place has you covered. The best part? Everyone—from kids to lifelong gamers (Jake is a 40-something-year-old “kid”)—could jump in and play for free.
Teams from Las Vegas Inferno, Global Gaming League, UNLV’s Rebel Gaming, and Allied Esports faced off in titles like 2XKO, Rematch, and Marvel Rivals. Before the main event kicked off, fans got hands-on in pop-up brackets, scored some exclusive merch, and heard from local gaming leaders about how Las Vegas is fast becoming a global esports hotspot.
Doors opened at noon, with the opening ceremony starting at 1:30 p.m. and tournaments rolling by 2 p.m.—but the energy didn’t slow down all day.
If you’ve never stepped inside HyperX Arena, picture this: a 30,000-square-foot futuristic gaming playground with a massive LED wall, telescopic seating, and 160 PC and console stations. It’s part arena, part broadcast studio, and all hype—complete with its signature “HyperX Hype Tunnel” to make every player feel like a rock star walking into battle.
Located inside Luxor Hotel & Casino, HyperX Arena is a must-see for gamers and anyone curious about the future of entertainment. Trust me—once you experience it, you’ll see why this is the new frontier of Vegas fun.
HyperX Arena Las Vegas, located at Luxor Hotel and Casino on the Las Vegas Strip, is an award-winning, globally recognized esports entertainment arena. The 30,000-square-foot state-of-the-art arena and production facility, featuring a unique multilevel modular design, elevated main stage, two-story LED video, one-of-a-kind HyperX Hype Tunnel, telescopic seating and 160 PC and console stations, is a ready-to-go championship destination and content studio for publishers, leagues, teams, professional players, streamers and community members in a setting designed to deliver an unparalleled live experience.
Allied Gaming & Entertainment Inc. (Nasdaq: AGAE) is a global experiential entertainment company focused on providing a growing audience of gamers with unique experiences through renowned assets, products, and services. Allied Esports International owns and operates HyperX Arena Las Vegas, the world’s most recognized esports entertainment arena, and Allied Esports mobile arena trucks. The company offers a variety of esports and gaming-related content, including world-class tournaments, live and virtual events, and original programming to foster an engaged gaming community continuously. For more information, visit alliedgaming.gg.
For upcoming events, visit hyperxarenalasvegas.com
Debbie Hall is a writer, editor, content provider and broadcaster. She has called Southern Nevada home since 1978 and has been honored to attend and report on the changes in Las Vegas and surrounding areas. She continues to tell the story of Southern Nevada for generations to come.
